The Steam Summer Sale has everything but the biggest game of 2022

I posed as a bandit during the Steam and GOG summer sale, but among all the deals there was one curious absence: Elden Ring, the biggest release of 2022, held steady at a $60 full price (opens in a new tab) since its launch on February 25.

I find Elden Ring’s lack of participation in the big sale interesting in the context of PC Gamer’s own research into game prices, price drops for previous FromSoftware games, and the timing of discounts for some of the other major releases from 2021 and 2022. In our 2017 survey (opens in a new tab) in the rate at which games are discounted on Steam, we’ve found that it takes on average around 60 days for full-priced triple-A games to see a 25% sale, when it’s been 125 days since release Elden Ring at the time of writing.

The previous two Soulsborne games from FromSoftware, sekiro (opens in a new tab) and dark souls 3 (opens in a new tab)released about a month later in the year than Elden Ring, but still received 20% and 25% discounts on their respective summer sale.

Take a look at the latest releases, last year’s fantastic immersive simulation, Death Loop (opens in a new tab)had a 34% reduction just over a month after release, and while Resident Evil Village (opens in a new tab) it took five months to see its first sale with a 25% price reduction, it probably still beat Elden Ring to the punch – it would be strange if Elden Ring publisher Bandai Namco skipped the summer sale main and then put the game on sale later in the season.

It’s worth noting that while all of these games were successful, Elden Ring was a phenomenon and, week in and week out, remained one of the top five selling games on Steam from its release until ‘ to just two weeks ago, when it fell to No. 7. It was finally knocked out of the top ten last week by an influx of games reduced by the summer sales.

As a consumer, it can be easy to take fluid pricing on digital storefronts for granted, but we see such deep discounts because they benefit a business’s sales. It’s surprising to see Bandai Namco buck recent trends and exclude Elden Ring from the summer sale, but the company clearly didn’t feel the need to increase Elden Ring’s numbers given its continued momentum.

It’s certainly a bummer if you’ve been waiting for a price drop to check out Elden Ring, and it’s not the only FromSoft game that’s been kept out of the summer sale: all Dark Souls games have remained. at full price, likely because Bandai Namco wants to avoid an influx of new players unable to access the games’ advertised multiplayer – the series’ servers remain offline (opens in a new tab) while FromSoft continues to fix the security vulnerabilities we have already discussed.

If you’re looking for something to play and you’ve never sampled Warren Spector’s gift to mankind, let me point you in the direction of Deus Ex (opens in a new tab). The greatest immersive sim ever made is on sale now for under a dollar, and we’ve compiled a list of our recommendations in this year’s Steam Summer Sale (opens in a new tab).

About Dorie Castro

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